Building America’s Tomorrow


Building America’s Tomorrow is a nationally recognized 501(c)3 non-profit organization based in Michigan and established to build a nationwide, interdisciplinary coalition of industry leaders, government officials, educators, school administrators, and a broad spectrum of business and manufacturing organizations to refocus America on the vital importance of a dynamic, ever-expanding manufacturing capability to our economic success and national security in the 21st Century.

In cooperation with the initiatives of many industry associations and organizations, Building America’s Tomorrow is launching an extensive, fully integrated communications program and educational outreach geared towards multiple constituencies, ranging from policy makers to educators to the students themselves – from Grade School to College – who will represent the future manufacturing workforce of America.

Long-term, the initiatives of Building America’s Tomorrow will include programs designed to engage America’s educational institutions, policy makers, the broader American culture, families, parents, underprivileged children in America’s cities, and women/other segments of society not traditionally involved in manufacturing pursuits.

“If you ask an economist what’s driven economic growth, it’s been major advances in things that mattered – the mechanization of farming, mass manufacturing, things like that. The problem is, our society is not organized around doing that.”Larry Page, Co-Founder of Google
Targeting and Inspiring the Future Workforce of America: Develop new targeted initiatives and curricula through high impact video, print materials and interactive digital materials within America’s schools to teach the true nature of modern manufacturing, reintroduce manufacturing as an honorable career pursuit, engage women and other demographic groups who traditionally have not seen manufacturing as a viable career pursuit, and enhance the K-12 “pipeline” to develop the future manufacturing workforce. Importantly, B.A.T. will shed light on the true nature of modern manufacturing and the incredible range of skills that are required – from line workers, technicians, skilled trades, and engineers to designers, sales, marketing and finance leaders, and managers at all levels. In the process, Building America’s Tomorrow will seek to dispel the prevailing misconceptions that manufacturing careers are dull, dirty and dangerous, replacing this idea with the reality that modern manufacturing is exciting, complex and highly beneficial.

Mobilizing and Coordinating Existing Initiatives: Rather than “reinventing the wheel,” an important part of the B.A.T. initiative it so add critical mass and scale to existing efforts from organizations such as SAE’s “World in Motion,” the Society of Manufacturing Engineers (SME,) the National Association of Manufacturers (NAM,) and many others. B.A.T. is committed to bringing the important efforts already underway amidst these and other groups to a broader audience of educators and students, and enhancing existing programs with a more clear focus on manufacturing.